How to Choose a Web Savvy Brand or Domain Name

I’ve been helping several clients answer the question: what is branding and how do I decide on a company brand or domain name especially online? Good domain names can be hard to find, do I use my own name, help?!  Many factors come into play in choosing a name or establishing a brand – Your … Read more

How To Create a Social Media PR Plan

This is a follow up to yesterday’s post. All of us, even the early social media pioneers, are learning as we go along, and you will too. You don’t need a plan, but having one, even a simple one, will move you forward in much more effective ways.  Here’s where having an ally, a social … Read more

New Client Excitement – How to be a Good Social Media Guide

I just had an initial phone meeting with a prospective new client, and I am excited. It allowed me to articulate several aspects of the PR / social networking niche I am filling: Social media strategist, or Social Media PR, no I like Social Media Guide – I don’t like 1st two over-used phrases, but … Read more

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