PR 101 – Goals: 5 Reasons for Using Social Media for your Small Business (Part 1 Reasons 1-5)

PR, social media and networking for small business people on a chalkboardMy guest post just came out on the EQ List (Entrepreneur’s Questions). But in my Five Key Questions for Savvy Web PR, I left one question off. The question for entrepreneurs that I missed was: “Why am I doing…what I am doing? (i.e. whatever PR activities I am engaging in),” or phrased another way: “What are my goals?” for each PR activity my business is engaged in. Social media is one of those activities that entrepreneurs too often jump into without asking that key question.

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