Small Business Blogging: Do I Have To – is a Frequent Client Question

My answer to most is yes, for most businesses, it pays to craft a blogging strategy and stick with it. Many clients groan, but we find a way to work it into their content plan and it usually pays off. According to Hubspot – business websites with active blogs receive 55% more traffic and 70% more conversions (defined as purchases, sign ups, downloads, customer interactions). Those are compelling numbers.

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