words about press releases and newsTo catch some of my recent online activity check out these guest blog posts:

Press Releases for Small Business:

First, a guest post on Melinda Emerson’s Succeed As Your Own Boss blog on press releases: What is a Press Release and How Can a Small Business Use Them? Part 1

Twitter for Business:

An interview of me by Julie Diaz Asper on Gig Coin: How to use Twitter for Business: Expert tips from Cathy Larkin:

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How to use Twitter Lists My POV

by CathyLarkin on March 2, 2011

Here’s my take on how to set up Twitter lists, At the bottom of this post are two links to guest posts / interviews of me on using Twitter lists to be more effective on Twitter. This feature was rolled out in October 2009, but many twitter users still haven’t really figured out how to create or use them. It allows you to organize or group how you see the  Twitter messages (or tweets) from various individuals using Twitter‘s main web interface.

How Twitter Lists work

To use your lists, once set up – just select the list you want to see from the lists tab. [click to continue…]

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New Twitter Feature Reveals Short Link’s real URL

by CathyLarkin on February 18, 2011

Website URL revealedTwitter keep sneaking in new features – I think “reveal real link” as I am calling it is great. When you hover over a short link,  a small window pops up and reveals the real underlying link. Very cool. I’m not sure when exactly it started, I noticed it earlier this week. If you’re not into how to use Twitter, feel free to skip to another post – there’s plenty more on my site. But for those who are active on Twitter, this is a neat new feature.

Many Twitter users (and many Twitter plugins) use shortened [click to continue…]

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Turn cold calls into warm calls with soical media for business - woman with telephoneA small amount of time spent on Linkedin, Twitter, Facebook and blogs can, over time, help turn cold calls into warm leads. It can also convert tire-kickers into client appointments and/or motivate customer purchases. The statistic from HubSpot is that websites with blogs (this includes sites that are blogs themselves) receive 55% more traffic than those without. That’s 55% more opportunity… [click to continue…]

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