From the category archives:

social media

How PR Peeps and Mommy Bloggers can Work Together

by CathyLarkin on February 27, 2009

After participating in an on-line event, I was asked for a dream list of what a PR pro would like to find on a Mommy Blogger’s site to coordinate PR/blogger promotions (giveaways, contests, goody bags, expert guest blog posts, quotes for blogs and even virtual blog books tours) – in a paragraph. Not an easy [...]

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Web Savvy PR Tip #4 Comment Before You Link

by CathyLarkin on February 19, 2009

Do you think before you link (or retweet a link on Twitter)? Commenting before you post a link to any social site can be a great online PR tactic This is a part of my how to series on Twitter.com: #WebSavvyPRTip 4: Think B4 U Link: Commenting on a post B4 you link 2 it [...]

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What is a social media expert?

by CathyLarkin on February 12, 2009

My answer comes from a different perspective than others do: To me, it’s really the customer or client who decides who the experts are.  Many call themselves experts these days, especially in the rapidly expanding fields of social media, and online marketing and  PR. This post was sparked by a comment on Twitter.com (an online [...]

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How do you tweet? How To Use Twitter – One POV

by CathyLarkin on January 26, 2009

How do you Tweet asked the bird to the beast? When I use the social networking site Twitter, and when I counsel my clients to use sites like Twitter, I seek balance in the type of a variety of the items that I post on all of my social networking sites. I’m posting this as, [...]

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